5 Proven Strategies to Skyrocket Your ROAS (Return on Ad Spend)

Proven Strategies to Skyrocket Your ROAS (Return on Ad Spend)

According to Statista, 70% of all ad spend is primarily used on digital marketing. So, it is obvious that the world of digital marketing is becoming more competitive each passing day. A proof of this competitiveness is that the average internet user is exposed to 98.5 ads per day, most of which aren’t actively perceived […]

AI Enablement for Businesses: How to Leverage Technology to Scale in 2025

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Generative AI has been a disruptive release across every industry. It is now not only being used to generate content and code, but also to generate images, detect anomalies, and even analyze thousands of data records – within just a few minutes. It was initially believed that AI would replace a lot of jobs. However, […]

Shaping the Future of AI: China’s Deepseek and the Rise of Synthetic Intelligent Machines

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Artificial intelligence (AI) has made remarkable strides in recent years, even reaching milestones unexpectedly fast. Companies in the AI sector are engaged in fierce competition, much like the historic “race to the moon,” each striving to create the most powerful and efficient AI models. On January 20th, 2025, a group of Chinese researchers at DeepSeek, […]

Why AI Doesn’t “Get Smarter”: Debunking the Misconceptions of Machine Learning

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The advancements in Artificial Intelligence technologies has been exciting, but nevertheless frightening to many. Media outlets often portray AI as a looming threat—something that might overtake human jobs, or worse, turn against us. But these portrayals are grounded in myth rather than reality. According to Pew Research Center 52% of Americans are more concerned than […]

The Evolution of SEO in the Age of AI: What’s Next?

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Artificial Intelligence has revolutionized countless industries, and Search Engine Optimization (SEO) is no exception. As AI technologies continue to advance, they are reshaping the way search engines work and how businesses approach their online marketing strategies.  18.7% of SEO specialists believe that AI and machine learning will lead to dynamic shifts and industry changes in […]

Navigating the AI Frontier: Challenges for Small and Medium-sized Businesses

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In today’s rapidly evolving technological landscape, Artificial Intelligence (AI) has emerged as a game-changer for businesses of all sizes. While large corporations have been quick to adopt and benefit from AI, small and medium-sized businesses (SMBs) face unique challenges in implementing these cutting-edge technologies. Let’s explore the hurdles SMBs encounter on their AI journey and […]

J. Arthur & Co acquires Chicago based digital agency Ruben Digital

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We’re pleased to announce that we’ve recently acquired Chicago based digital agency Ruben Digital. A family business with strong values founded in 2014, Ruben Digital is based in Chicago’s suburbs and has an excellent reputation as an innovative web and digital provider throughout Chicagoland, the Midwest and beyond. It’s with great eagerness and excitement that […]

Digital Transformation: The ultimate tool for today’s Mid-Market organization

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One of the reasons I love working with mid- market companies is I believe they’re the sweet spot for digital transformation – meaning they stand to gain the most by investing in digital products and systems. ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀By definition a mid market co. does anywhere between $20Million – $1Billion in sales and account for the middle […]

Is this the decade for WebVR? Try our mobile VR experiences

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This links below will show you a WEBVR & mobile VR experience. Best used on your mobile phone, no headset needed: Mountain Top: https://jarthur.co/vr/panorama/ Venice, Italy: https://jarthur.co/vr/venice/ Hotel Room: https://jarthur.co/vr/hotelroom/ Client Work & install for Howard Johnson by Wyndham: https://www.newporthojo.com/vr-image/ What’s different about WEBVR? -You don’t scroll down as you would any website or app. […]

Trusted Newport, Rhode Island Website Designers

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Newport, RI clients, or customers – check out the website designed by our team We’re proud to have worked with over 100 Rhode Island businesses and small businesses in our first 6 years. And growing! Contact us for your website design and development needs. If you’re looking for a design company that will take your […]

By the numbers: How small businesses have been hit by covid

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Impacts on Small Business by the numbers: Homebase reported that projected US wages lost by employees of SMB companies were $60 Billion+ per month as reported for the month of March when covid began.   However not all businesses have been equally affected, below dashboard by Wombly proves that some businesses have even benefited from […]

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Newport, Rhode Island 02840

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Vernon, Connecticut 06066

Idaho

101 S Capital Blvd
Boise, Idaho 83702