What is UI design?
UI design is about using typography, images, and other visual design elements to turn a basic interface into something digestible and usable. UI design is the process of transforming wireframes into a polished graphical user interface. This both enhances a product’s usability and creates an emotional connection between the end-user and a product. A UI designer’s job begins where a UX designer’s job ends—at the prototyping stage. They take the wireframes and add visual design to make them more usable, aesthetically appealing, and optimized for different screen sizes.
UI Designer Key Responsibilities
- Look and Feel: Branding and Graphic Development, User Guides/Storyline, Customer Analysis, Design Research
- Responsiveness and Interactivity: Adaptation to All Device Screen Sizes, Interactivity and Animation, Implementation with Developer, UI Prototyping, Implementation with Developer
![UI design](https://jarthur.co/wp-content/uploads/2021/11/UI-design.jpg)
What is UX design?
UX design is about understanding the overall journey of your users and turning it into a product. UX design is concerned with the overall user-friendliness of an entire customer journey. And because UX has such a rich history, there’s some debate over where it starts and ends. The role of a user experience designer is to understand the customer journey. That means understanding the target audience, interviewing customers, defining user flows, and conducting user testing.
UX Designer Key Responsibilities
- Content/Strategy: Customer Analysis, Competitor Analysis, Product Structure/Strategy
- Prototyping and Wireframing: Prototyping, Testing/Iteration, Development, Planning, Wireframing
- Analytics and Execution: Coordination with Developer(s), Coordination with UI Designer(s), Analysis and Iteration, Tracking Goals and Integration